Triple Whale is an analytics and attribution platform designed specifically for e-commerce brands. Its main objective is to centralize your business's key data in one place, allowing your marketing and management teams to make more informed decisions based on real-time data. With an intuitive interface and customizable dashboards, it integrates multiple data sources (such as Facebook Ads, Google Ads, and more) to provide a clear view of real-time performance.
What sets Triple Whale apart is its focus on simplifying the complex: it converts large volumes of data into actionable metrics, facilitating both sales attribution and advertising campaign optimization. This makes it especially useful for retailers looking to scale their business without losing sight of profitability or operational efficiency.
- Attribution Pixel (Triple Pixel): More accurately track your customer's journey across different platforms, allowing you to understand which channels are actually generating conversions.
- Moby AI: Moby Agents are automated assistants that help you identify key insights without having to search for them manually. They monitor your metrics 24/7 to send you alerts, recommendations, and detected anomalies in real time.
- Customizable Dashboards: Allows you to view your business's most important metrics (sales, ROAS, CAC, etc.) in one place, with the ability to customize reports based on your team's needs.
- Forecasting and Predictive Analytics: Uses AI and machine learning to predict trends, purchasing behaviors, and project revenue, helping you better plan your campaigns and inventory.
